Work

Sprite

Not your ordinary brand book

HEAVY has designed Truth 365 –  a branded book for Sprite Europe. The objective was to engage the advertising resistant young target group in their natural environment, and on their terms. The book was designed with this in mind, and placed in flagship youth stores all around Europe. The contemporary and youthful design of the book made act like a natural extension of the different in-store experiences.

    Awards

  • Cannes Lions Design Silver
  • Clio Awards Design Bronze
  • Creative Circle Awards Art Direction Silver
  • Creative Circle Awards Editorial Bronze

    Disciplines

  • Product Print
  • Art Direction
  • Editorial
  • Layout
  • Print Production
  • Lettering
  • Illustration
  • Book Design

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