Blending privacy and identity in Web3

HEAVY partnered with Morph Mentum to design the brand identity for Concordium, a game-changer in the blockchain arena.

Concordium isn’t just another blockchain company. They bring something truly unique to the field: Privacy with identity. Yet, their previous branding was indistinct, failing to spotlight what sets them apart in a crowded market.

We based our creative concept on Concordium’s twin pillars: Privacy and Identity. The visual language can partially hide elements to serve as a metaphor for their unique position.

The rebranding aimed to bolster Concordium with a powerful, professional brand that strengthens its position as an innovative leader in Web3 and blockchain technology.

“The previous visual identity was leaning more on the business side. But there is a huge crypto-native community out there who is also interested in our project. If you look at the visual identity, the WEB3 agency we hired managed to make a very good bridge between those two.”


  • Morph Collective
  • Sabina Karlson Client Lead
  • Ruth Davis Copywriter
  • Casper Holbek Digital Designer


  • Brand Identity
  • Visual Identity
  • Design Strategy
  • Digital Design
  • Web3
  • Motion Graphics
  • Design Application
  • Brand Assets