Shaking things up

We partnered with Geoffrey Canilao, a renowned New York bartender, to create a standout brand for Balderdash, an avant-garde cocktail bar with a twist

Challenge

While most cocktail bars in the city lean on heritage and craftsmanship, Balderdash aimed to offer a multi-faceted night-time experience, fusing experimental gastronomy, art, and Danish pop culture.

Solution

Breaking industry norms, we devised a visual identity anchored on the notion of a “creative space.” Represented by a drink glass icon, it dynamically fills with eccentric atmospheres, exclusive events, and innovative cocktails, encapsulating Balderdash’s distinctive essence.

Impact

The iconic design has cemented its place in Copenhagen’s cocktail scene. Balderdash, bolstered by its fresh brand identity, has been featured in both national and international media, with a standout appearance on Netflix.